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The Member Experience Reflects the Patient Experience

Posted By Denise R. Brown, Wednesday, March 8, 2017

My pathway to The Beryl Institute was more personal than professional. An innovative experienced association executive with over 30 years of membership and marketing experience in the non-profit community was my experience detailed on my resume; however, being a mom of a now 24-year old daughter diagnosed with Multiple Sclerosis (MS) at the very young age of 13 is my personal patient experience backstory. Yes, I said 13. Unfortunately, she was the youngest to receive the diagnosis, and I was a mother not prepared mentally, emotionally and financially to deal with the journey that lie ahead. 

During that period, the Institute didn’t exist; however, I believe somewhere in the atmosphere, its creation was being conceived. Had it not been for the extraordinary care and education of the disease received from a multitude of facilities caring for and nurturing my daughter, we would not be in the place of peace and understanding where we reside to this day. Her MS is currently in remission and has been for the past 8 years. She’s living a full life independently working on her Master’s degree in Mental Health Counseling with the concentration on teens diagnosed with incurable diseases.

Since her diagnosis, my primary focus was to connect to organizations that provided a level of passion and patience for the community of individuals it serves that had a personal impact on my life. I was fortunate enough to connect with two…one, working for a counseling association for the past 10 years, to my current role which began on November 1, 2016, as Vice President, Membership with The Beryl Institute. In this role, focusing on the members’ needs, membership development, member satisfaction, member retention and acquisition efforts are my priority.

To gain insight into the membership of the Institute to ensure our members have the best membership experience possible and that our programs and events continue to exceed your expectations now and in the future, conducting a membership survey was essential. The survey addressed four broad areas:  

  • Member Demographics – Learn more about our members.
  • Perception of The Beryl Institute – Are we meeting your needs?
  • Membership Investment – Overall member satisfaction.
  • Challenges and Needs – What’s keeping you up at night?

We were encouraged by the strong participation from our members and look forward to implementing efforts that reflect your feedback. Here are a few highlights:

Demographics – The Institute’s membership is made up of members coming from across the continuum of care in primarily hospitals/healthcare systems; however, we are seeing growth in other areas and are excited by the opportunity to support the growing field of patient experience.

Perception – We are excited by how the community views the Institute and its valuable resources and that so many members want to spread the word about the Institute to their colleagues. Watch your emails in the coming months on how you can continue to be an Institute membership ambassador using a special resource toolkit designed to make talking about the benefits, products and services of the Institute a little easier.

Investment – The investment in the Institute supports the continued work of the patient experience community and the growing field. Improving the Value on Investment, which is those intangible assets of membership in Institute such as knowledge, processes, the organizational structure and ability to collaborate/network, will continue to be priority.

Challenges – Although faced with a variety of challenges, the common concerns were the patient’s experience, engagement of staff to physician and project time management.  Connecting to any one of the Institute’s Patient Experience Member Listservs provides a way of improving communication among your peers, offer a forum for exchanging ideas and allow you to benefit from the experience, knowledge and wisdom of others.

The information collected on the awareness of, use of, satisfaction with and perceived value or perceived importance of The Beryl Institute’s programs and services will provide the continued framework for assessing our current performance, modifying existing programs and services and the development of new offerings to deliver improved value to the patient experience community. 

The Institute is committed to being a leading organization that identifies and addresses member needs more effectively and one that provides an optimal suite of patient experience resources.

 

Denise R. Brown
Vice President, Membership
The Beryl Institute

Tags:  member value  membership  patient experience journey  personal experience  resources 

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Reaffirming the Core Values of Patient Experience

Posted By Jason A. Wolf, Ph.D., Friday, February 3, 2017
Updated: Friday, February 3, 2017

The idea that healthcare is, at its core, about human beings caring for human beings is not a new or surprising notion, but the foundations of this concept seem more relevant today for all the challenges we in healthcare, and now in many ways those beyond, are working to overcome. As we look to where the experience movement has come from to where it is rapidly moving, we find it is grounded in the fundamentals of all that is right and good at the core of our humanity. The patient experience in healthcare is ultimately the human experience. It is encountered in every healthcare interaction and impacts and is affected by not just those receiving care, but by all engaged in ensuring it is delivered with the utmost in quality, safety and service.

I have watched the recent events taking place both in the United States and around the world with both great curiosity and some concern. The first words used to define patient experience – the sum of all interactions – may be no more important now as we work to not only be cognizant of the interactions we each have, but also to reinforce the power that exists in ensuring positive interactions are at the core of all we do. These interactions, as the definition continues, are shaped by the very culture we create and espouse in the organizations and systems we build and sustain. And this culture must be grounded in the values we hold true in guiding our decisions and framing our actions.

It seemed now was an appropriate and important time to reinforce and reaffirm the core values we introduced in late 2015 that have been central to our work at The Beryl Institute. We have also continued to find these values implicitly at work in the many organizations striving to achieve experience excellence overall. With all that is pushing and pulling at us in recent days, as people ponder the future of healthcare policy and practice and as we consider the broader implications on human connectivity, it seemed time to reiterate both our commitment to these values, as well as call on all committed to this work, and to the greater human experience, to reflect on what these ideas truly mean. I list our values below with my thoughts on their importance today:

  • ACCESSIBILITY. I have always believed in a focus on experience as in life we have a great opportunity with a mindset of abundance.  Accessibility is about fairness and equity, about providing opportunity and the ability to connect to information and people, and to do so in a way that removes barriers to and actively encourages engagement and a free exchange of ideas.
  • AGILITY. In a world that is no longer measured by years or even months, but rather pushed on one side by rapid increases in technology and on the other by ceaseless waves of information, people and the organizations they comprise must be anything but static in thought, process or action. It is no longer about readiness to change, but the ability to be changing always, while ensuring consistency to your commitments and desired outcomes.
  • INNOVATION. The same pressures that call for our agility require we no longer look backward for how things can, have or should be done. In listening, exploring, doing and being willing to fail we push the very boundaries that could otherwise restrain our ability to move with (and if intentional in our efforts, lead) the very changes we need.
  • INCLUSIVITY. This idea at the heart of experience may be no more critical than today. From all voices matter in patient experience to underlining all voices matter, perspectives have value, diversity adds flavor and difference catalyzes opportunities for even greater outcomes. We cannot and must not let fear or worse, lack of understanding, cause us to shrink from one another when it is the very interactions we create, engage in and encourage that will remain fundamental to the human experience. On this we must remain steadfast.
  • COLLABORATION. At the roots of the Institute itself was the belief that if we are willing to share our ideas openly, without hesitation, we would reap greater returns than we could working alone in the dark. This idea of connection has been essential to our own growth and exemplifies a great opportunity we still have overall. If we all believe we are here for an ultimate goal, be it experience excellence, or something greater, it calls on us to find the bridges that lead us to connection and opportunity, not the chasms that seed distinctions, misunderstanding and missed possibility.

We are at an exciting time in the experience movement. I believe we are entering an experience era that reinforces all that is good about what each and every one of you strive to do each day in working to personally heal and/or provide healing for others. In each of our personal journeys is a great opportunity to travel this path with not only an understanding of ourselves, but perhaps more so with an unwavering commitment to others. In reaffirming the values we hold true to patient experience, we are making a statement about all we believe is right and good as human beings caring for human beings around the world. That must remain our cause.

Jason A. Wolf, Ph.D., CPXP
President
The Beryl Institute

Tags:  collaboration  commitment  community of practice  connection  culture  experience era  global  healthcare policy  policy  values 

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The State of Patient Experience: A Global Inquiry for Local Action

Posted By Jason A. Wolf, Ph.D., Wednesday, January 11, 2017

Earlier this week in a webinar hosted by the Institute, I shared thoughts on why patient experience matters now more than ever. At a time when policy uncertainty hangs in the air, there must not be any uncertainty about the importance of a commitment to experience and the actions required to ensure it remains at the heart of what we do in healthcare. We have a collective responsibility to ensure the strategies, practices and processes necessary to drive experience excellence continue with unwavering commitment. We too must underline and be willing to speak to the impact a focus on experience can and does provide.

This focus is what is guiding the strategic intent of The Beryl Institute as we look to ensure the human experience is the heart of healthcare around the globe and is grounded in the very efforts we not only look to take on ourselves, but also encourage others to explore. We are at a critical time where we must gather evidence, reinforce value, provide grounded research and share efforts in ways that help people act with confidence and support leaders in making strong and committed choices.

This is not a time for passivity; in simply accepting consumerism has arrived or that a focus on value has become central to our efforts. Rather those committed to experience in healthcare must be doing more; not just to achieve individual and organizational outcomes, but to support an expanding dialogue that ensures all corners of healthcare commit to and reflect in their actions the principles central to an industry which at its core is about human beings caring for human beings.

With that call to action, I asked four questions of those listening. These questions were more than a cause for reflection. Rather I see them as an opportunity to plot a course forward for each of us engaging in the experience movement. I provide them here to both encourage your own consideration, but also to invite your comments. I hope you will share what you plan to do.

  • How will you reinforce the importance of experience in your work and/or as a consumer of care?
  • What top issues are most critical to you in this effort and how will you elevate them as a focus for your work?
  • How will you support others in standing as champions for experience excellence?
  • How will we expand the experience conversation to change healthcare for the better?

In this, the experience era, a fundamental commitment must be a readiness to share wildly and steal willingly. This means we must not only try new things, and whether succeed or fail share our lessons learned, but we must also search out other’s ideas and see how they fit, challenge or complement our own. This free flow of evidence, of practice, and of thinking is what will strengthen the capacity of all focused on experience across the healthcare continuum. It is what grounds our ability to achieve all we aspire to in providing the best outcomes possible. It is also this sense of sharing that underlines our biggest research endeavor at the Institute – our State of Patient Experience Study.

It is time once again for you to share your voice and encourage others to do the same in our 4th biennial study. I invite and ask each of you to not only participate in this year’s exploration, but also share this opportunity with your colleagues and peers. We look to gather input from organizations across the continuum of care, perspective from consumers of healthcare and insights from around the world to best understand both the ‘whats’ and ‘whys’ that are driving experience efforts today. This commitment to taking action and sharing your voice is critical to this endeavor and I do hope you will participate. You can get started by clicking this link: http://bit.ly/StateofPX2017. We will share the initial findings of this year’s study at the opening of Patient Experience Conference 2017.

In concluding our 2015 study I wrote, “In our patient experience movement and in the data that frame its efforts, we are not just seeing incremental movement, but fundamental shifts in behavior, practice and perspective. We are experiencing a shift in the very habits of the people and organizations in healthcare. We are seeing an alignment around the idea that patient experience matters.” It is the very efforts that every one of you are taking on, helping lead or encouraging others to tackle that is inspiring this possibility. That in recognizing experience matters, now more than ever our global understanding can drive local action. In doing so we are staying true to our commitment in providing the best experience possible for all those in or affected by healthcare around our world. Thank you in advance for your input and contribution.

Again, you can begin the survey here: http://bit.ly/StateofPX2017

 

Jason A. Wolf, Ph.D., CPXP
President
The Beryl Institute

Tags:  benchmarking  commitment  global  healthcare policy  human experience  inquiry  matters  movement  research  state of patient experience 

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The Spirit of the PX Movement – Sharing, Learning and Improving Together

Posted By Stacy Palmer, Monday, December 12, 2016
Updated: Monday, December 12, 2016

After six years as a membership community focused on improving patient experience, we continue to be amazed and inspired by the generosity of our members and guests committed to this movement. The spirit of this work is illustrated perfectly by the willingness to share, learn and grow together.

Just last week we released a great example of this in action through the white paper, Guiding Principles for Patient Experience Excellence. We’re careful to always acknowledge there is no one recipe for improving patient experience, but we have identified eight themes consistent in organizations who have found success in this work. The paper shares those principles, reflects on why each is a critical consideration and, perhaps most importantly, highlights specific examples from 15 organizations who excel in one or more of these areas.

As in all the work shared through the Institute, the examples represent only a sample of the many approaches that could be tied to each principle. They are offered to spark thinking in ways others can move from concept to action. It’s the willingness of these organizations to share their successes that fuels that thinking for others.

The gifting of knowledge and experiences has helped to build the field of patient experience and establishes both credibility and accountability for our efforts. This year our sister organization, Patient Experience Institute, recognized the first three classes of Certified Patient Experience Professionals (CPXPs), an incredible statement and stride for the movement. We continue to see this work validated and see our community eager to spread the word on the importance of addressing experience excellence and sharing successes and challenges encountered along the way.

We wholeheartedly offer thanks to every individual and organization who contributed to this work over the past year. Thank you for every case study shared, On the Road visit or regional roundtable hosted, webinar or conference session presented, ListServ email sent, topic call or connection call attended and learning bite delivered. It’s through these and other collective efforts that we can truly shape this movement and positively impact the experiences of patients, families and caregivers.

Interested in learning more about how you can personally contribute to the community in 2017? Visit http://www.theberylinstitute.org/?page=CONNECTIONIDEAS.

 

Stacy Palmer, CPXP
Senior Vice President
The Beryl Institute

Tags:  accountability  collaboration  community  community of practice  engagement  Field of Patient Experience  healthcare  improving patient experience  networking  patient experience  thought leadership 

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Taking a Stand on Patient Experience Policy

Posted By Jason A. Wolf, Ph.D., Thursday, November 3, 2016

Never doubt that a small group of thoughtful, committed citizens can change the world.

Indeed, it is the only thing that ever has.

These words by Margaret Meade may both best exemplify the efforts of our growing patient experience movement and in some ways now mischaracterize what is truly happening. What has evolved in the last decade, grounded in a rich history of patient’s rights and patient advocacy and catalyzed by the perfect storm of policy, technology, access to information and shifting expectations, is both a new sense of power and increased accountability to change the very conversation of healthcare itself. No longer are people in and engaging with healthcare systems globally sitting idly by as passengers, but rather with each passing day more and more are raising their voices on their own needs, expectations and perspectives. And while this may challenge many long standing traditions of HOW, specifically, the art of medicine was practiced, in fact, this emerging perspective may fundamentally underline the WHY of healthcare found at its very beginnings.

This premise, that we are reigniting our focus in healthcare on human beings caring for human beings, is at the heart of the growing patient experience movement. We are no longer just a small group, but an expanding community of committed people, both those experiencing care and those providing it. Yet in this effort there remains the need for sparks of progress and the dynamic tension that continues to push us past complacency to the new edges of this movement.

That very thing happened in the last year when a group of patient experience leaders associated with the Institute raised the critical issue of ensuring their voices and the voices of those they cared for were more actively engaged in shaping the very policy under which they were expected to act. From that inspiring discussion evolved an initial gathering held just last week to begin and expand a dialogue on what a stand on engaging in patient experience policy can and should look like. This meeting on creating a framework for patient experience policy brought together a range of rich and diverse perspectives, including patient and family voices, healthcare and patient experience leadership, organizations and institutes who have committed years to expanding this dialogue in healthcare for patients and families, caregivers and physicians and the policy framers themselves.

The purpose of this gathering was to act as a jumping off point for an expanding and inclusive conversation on the importance of engaging all voices in policy related to patient experience. The meeting served as a working session for shared discovery and creation and reinforced the importance of active engagement in driving policy decisions in our healthcare system today. As a result of the group’s work, critical priorities were identified with a shared recognition that this was just the first step in how these topics should be addressed. The priorities and some initial thinking around each include:

  • Value – What is the value of a true commitment to patient experience?
  • Patient/Family Voice – How do we give clear and strong opportunities for the voices of the healthcare consumer to be heard?
  • Measurement – How do we ensure we are measuring what matters in ways that are both of value and minimal burden?
  • Alignment – In what ways can we ensure coordination across the continuum of care so efforts reflect the totality of experience, not just distinct segments of it?
  • Transparency – How can we expand the opportunity beyond just posting scores and cost to access to information and understanding of healthcare itself?
  • Professional Education/Workforce Development – In what ways must we rethink training healthcare professionals to ensure a shared understanding of experience and a focused commitment to action?
  • Healthcare Teams/Employees – How do we reinforce our commitment to those who have chosen to care for others, reinforce resilience and tackle compassion fatigue and burnout?

From this effort and alignment around these priorities, emerged a strong sense of both connection and purpose among the participants and their respective organizations. There was also an acknowledgement that this emerging coalition for patient experience policy had a great deal of work ahead. Perhaps the most important recognition of the gathering was that we are just at the beginning of this effort, and for all the voices that could fit in this small room, there are many more to still be engaged across the spectrum of healthcare.

This is where everyone who inspired this initial step, everyone who participated in this first gathering and all who are yet to engage in this effort now stand. At the edge of a new and vital frontier of bringing voice to ensuring healthcare remains true to its purpose. In a landscape of political churn and often competing organizational priorities by many of the interests who often capitalize on the healthcare system, this group and each and every one of you engaged in the patient experience movement have to put a stake in the ground that our voices and these issues are vital to where healthcare moves.

This is not to say there are not current efforts underway to address some of these very priorities today, but more so we believe with collective and clear voice the opportunities for impacting healthcare for all it encompasses is even greater. And with great thanks to the catalysts of this conversation, the participants in this gathering and to all of you who will move this effort forward, that is the opportunity before us. I can think of no greater or important journey we can be on together than that of ensuring the best we can as human beings caring for human beings.

If you are interested in actively participating in or staying up to date on the patient experience policy effort, you can provide your contact information via this link: https://www.surveymonkey.com/r/PX_POLICY.

 

Jason A. Wolf, Ph.D.
President
The Beryl Institute

Tags:  healthcare policy  leadership  professional education  stand  state of patient experience  value 

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The PX2017 Call for Submissions Tells Its Own Patient Experience Story

Posted By Deanna Frings, Monday, October 3, 2016
Updated: Monday, October 3, 2016

As we prepare to announce the Patient Experience Conference 2017 program this week, it occurs to me there is an important story to be told. The organizations represented, the content shared and the volume of submissions received is a microcosm of what we believe to be true about the patient experience movement.

First and foremost, we were humbled, honored and overwhelmed to receive a record number of submissions. The sheer volume informs us there is a lot of incredible work going on in healthcare to improve the patient experience. It echoes what we learned from the 2015 State of Patient Experience Study. Patient Experience matters and it remains a top priority for healthcare organizations with no sign of slowing down. It is a testament to this incredible community and all you are doing to positively impact experience excellence. 

As the largest independent, non-provider or vendor hosted event, Patient Experience Conference brings together the collective voices of healthcare professionals across the globe to convene, engage and expand the dialogue on improving patient experience. Our goal at the institute is to offer a program that is diverse in content and inclusive in perspective. The submissions received represent an amazing collection of relevant, innovative and tangible ideas that will benefit those at the beginning of their journey as well as those with extensive experience. The submission content received and the sessions available on the program are a living embodiment of what we are and what we have come to believe about patient experience and the movement. 

We believe strongly that experience impacts clinical and financial outcomes, consumer loyalty and community reputation. In addition, we view the patient experience as an integrated experience that includes personal interactions, operational processes and superior amenities with people (patients, residents and family) at the center of all we do. When evaluating the experience received, consumers include the totality of the experience inclusive of clinical, safe and compassionate care. And finally, patient experience touches every aspect of how we define the patient experience reinforcing its four key elements regarding the power of interactions, the influence of culture, the impact on perceptions and how it touches across the continuum of care

I would be remiss if I did not highlight an important aspect of the conference that reflects the evolution of patient and family involvement beyond asking them to fill out surveys. We know across the country healthcare organizations are involving and engaging patients and families in being partners in critical decision making. Patient and Family Advisory Councils are becoming a norm in healthcare and we are honored that a number of patients and families will be presenting at the conference. 

We are in awe but not surprised that this amazing community has once again demonstrated its passion, commitment and dedication in taking the time to write their compelling story in hopes of sharing it with you during the three-day conference event.  For those in attendance, we have no doubt you will have the opportunity to engage with your colleagues on all of what is the patient experience.

In closing, we want to thank all of you who submitted a proposal for the conference. We know that for those not selected it may have come with some disappointment.  But, the conference is but one event, one opportunity to share and network. We look forward to exploring other mechanisms to share what you are doing to positively impact the experience for all.

Deanna Frings, MS Ed, CPXP
Vice President, Learning and Professional Development
The Beryl Institute

Tags:  1p§4tiw  atient family engagement  ealthcare  ommunity of practice  Patient Experience Conference 

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Pokémon Go…or No?

Posted By Michelle Garrison, Thursday, September 8, 2016
Updated: Tuesday, September 6, 2016

As a patient experience community our members and guests are consistently seeking ways to engage and support the patients and families they serve, and the use of technology including personal health tracking apps, wearable devices and gaming through mobile devices can play an important role in contributing to a positive hospital experience by providing an opportunity to promote not only exercise but also social interaction.

By now, many of you have heard about Pokémon Go and may even be playing it yourselves. For those of you who might not know, Pokémon Go is an app where players can explore their surroundings and search for Pokémon creatures. There are also “Pokestops,” where you can collect items that you use in the game and gyms, where you battle for control against other players. Not sure if your hospital has Pokémon? If you have an interesting or unique art piece somewhere in your hospital, chances are it’s a “hot spot.”

Pokémon Go can provide an opportunity to positively affect the patient experience in a variety of ways. Some hospitals are using the app as a way to encourage their patients to get out of bed and be more mobile. Others have reported that patients have attributed weight loss to their use of the game. In order to catch Pokémon, you have to find them and that means going to different places and walking around. The game actively encourages walking by rewarding you when you hit milestones.

When you see patients or family members interested or actively involved, it is an another opportunity to make a connection with them. Just imagine how this could impact someone and possibly take their mind off of their next procedure even for a brief moment as well as foster a connection for the next time you walk in the room. One patient experience leader shared with me a recent experience she had.

What an AMAZING opportunity for patients, siblings and families to experience during a hospital stay or long clinic day!  Something truly special that they can readily access while others cannot. I personally spoke with a father who was playing with his son. I asked whether they were playing Pokémon Go.  They responded yes, and then, with great excitement, shared with me that our hospital was a “hot spot.”  Dad paused and said, “My daughter is upstairs (in a hospital room).  She cannot leave the room yet, but she’s been able to use her phone and play the game from her bed.”  He said they were thankful that she and her siblings could all enjoy the game.

There are downsides though, with the game having unexpected impact on hospitals’ daily operation. Hospitals are reporting more visitors, in particular unsupervised teens coming in to play the game. As well as there are concerns around increased traffic in areas of hospitals, including, front entrances, Emergency Departments and even near Critical Care Units. This leads to privacy and security issues. In a hospital, this can raise issues of patient confidentiality with gamers entering areas of hospitals where they might inadvertently have access to sensitive patient information. There are also safety concerns. Besides players wandering into restricted areas where they themselves could be injured, there is also an increased risk of infection due to germ exposure.

Some hospitals are moving forward and requesting that their facilities be removed from the game. Many are putting signs up asking people to be respectful of patients’ privacy and reminding them that hospitals are a place where people come to heal and not a gaming area. Others have alerted staff and asked them to report to security anyone they see playing.

While they are negatives that must be addressed and managed, there are benefits. As long as it is managed in a way that is safe for patients, staff and the community, there are opportunities to use the game in a way to impact the patient experience in a positive and meaningful way. In healthcare, we strive to provide opportunities to provide the best experience for our patients and family members. Technology and gaming apps can help with this, providing a way to interact with patients, motivate them and get them active. As your patients are trying to “catch ‘em all,” it could also make the hospital a little less scary place for them to be.

As we have seen, new technologies are consistently playing an important role in improving interactions and engagement with patients and family members. We would love to more about how not only this game but other technologies have impacted you and your organization in improving the experience for your patients, family members, staff and the overall community. What new technologies have helped you engage with patients and family members and how? What benefits and challenges have you seen from implementing new technologies?

Michelle Garrison
Director, Member Experience
The Beryl Institute

Tags:  interactions  patient engagement  patient experience  Pokemon Go  technology 

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“#Hellomyname is”: An idea at the heart of the experience movement

Posted By Jason Wolf, Monday, August 1, 2016
Updated: Friday, July 29, 2016

Just over a week ago the world lost a powerful advocate for our humanity. While Dr. Kate Granger, a physician turned patient advocate due to her own healthcare experiences may have left us physically, she will be forever present through a powerful legacy that rests at the heart of the patient experience movement. 

I never had the honor to personally know Kate, but in what she accomplished with the golden minutes of life she maintained, I felt I have met her fully. If we believe our efforts in healthcare are grounded in the simple notion that we are human beings caring for human beings our lenses shift. We move from a notion of clinical protocol or programed action, to personal consideration, understanding and partnership.

At the heart of this idea is that in healthcare all of the moments we have – clinically or otherwise – take place at a point of interaction. It is at this point of interaction where experience happens. We are not nameless providers of care interacting with a diagnosis or room number, rather all that exists is a connection, one person to another.

As people, whether on the delivery or the receiving side of healthcare across settings, each and every one of us is an individual with a story, a heart, a soul, memories, dreams, hopes, fears and a name. Perhaps it is the latter, that I am person with a name, that serves as the frame for all of this. That is the legacy that Kate is leaving us.

Kate inspired an idea that exemplifies the fundamental simplicity behind ensuring the best in experience. For in our simple actions, we can have the most profound impact. Kate’s realization through her experiences on the other side of the bed were that we all too often missed one another as people, we didn't share who we were, we didn't share our name. As Kate revealed in an interview on her own experience, she was not treated as a person, but rather an object to be treated, stating, “I just couldn’t believe the impersonal nature of care and how people seemed to be hiding behind their anonymity.”

This led to a powerful idea and an emerging movement - #hellomynameis. This concept now used by hundreds of thousands of people globally was grounded in a simple concept. As Kate shared via her site, the purpose of #hellomynameis is “to encourage and remind healthcare staff about the importance of introductions in healthcare. I firmly believe it is not just about common courtesy, but it runs much deeper. Introductions are about making a human connection between one human being who is suffering and vulnerable, and another human being who wishes to help. They begin therapeutic relationships and can instantly build trust in difficult circumstances. In my mind #hellomynameis is the first rung on the ladder to providing truly person-centred, compassionate care.

These words define the profound power of this idea and the importance of this legacy. If we are to remain true to the foundation on which healthcare has been built – on care, on connection, on healing the whole person and on the compassion it takes – this is an idea we cannot ignore. It is who we are in healthcare and reminds us of and supports us in being all we aspire to be. This idea personifies all I have seen as good, right and true as I have traveled around the healthcare world in search of experience excellence. So while Kate may no longer walk with us, we can carry her heart and spirit in every interaction we look to have and for the very hope that each of us has for the greatest healthcare can be. We must carry on this legacy and I encourage each and every one of you to engage in this cause. #Hellomynameis Jason and I, like you, am the patient experience. Join me!

To learn more about Kate and her effort, here are a few valuable links:

Hellomynameis.org
Hello, my name is Kate Granger
BMJ – Kate Granger
Globe and Mail – Andre Picard - Remembering Kate Granger, a champion of human connection

 

Jason A. Wolf, Ph.D.
President
The Beryl Institute 

 

Tags:  #Hellomynameis  defining patient experience  global healthcare  improving patient experience  Kate Granger  patient engagement  Patient Experience  patient stories  storytelling  voice 

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Exploring the Value of Patient Experience

Posted By Jason A. Wolf, Ph.D., Tuesday, July 5, 2016

In my most recent Patient Experience Blog I suggested we are now entering the Experience Era, offering eight considerations we should act on to not only usher in its arrival, but also support its place at the heart of our healthcare conversation. At the same time, we are seeing in all corners of healthcare and all touchpoints across the care continuum that the conversation on healthcare is dramatically shifting. Beyond a simple acknowledgement of the rise of consumerism in healthcare there is a more fundamental commitment to a focus on experience and all that encompasses.

Even with a much clearer and measurable focus on experience, we still are in our infancy in identifying and measuring key points of value that are realized in efforts to drive the best in experience. Yet, I believe we can say with some confidence that experience efforts, when approached with the requisite breadth and depth, have a significant influence on the outcomes we look to achieve – both in clinical practice across quality, safety and service and in broader operational results – including clinical and financial outcomes and consumer loyalty and community reputation.

With that recognition, we are excited to open a global inquiry into what people see as the value in a focus on experience overall. Our hope with this exploration is to understand the motivations, actions, impact and outcomes associated with a focus on patient experience. As part of this inquiry we are also looking to identify the proven practices being implemented to address patient experience excellence from the perspective of not only healthcare organizations, but also consumers of healthcare, be they patients, family members or other support networks. I invite and encourage you to participate.

Respondents will be asked to provide thoughts from a primary perspective – that of a patient or family member or member of a support network, that of a healthcare team member, or that of a healthcare leader/administrator – but are invited (and encouraged) to provide insights from the other perspectives they may bring to the conversation. This is critical to reinforcing that all voices matter and in healthcare many actually engage with multiple voices. Through this exploration, incorporating this range of perspectives will help us identify commonalities and distinctions in how people both approach and evaluate patient experience and will allow us to frame a broader picture of how value is perceived.

I believe, as I have seen on our journey in expanding the patient experience conversation these last few years via The Beryl Institute, that we must be willing to ask the big questions and dig into the critical issues that will continue to create the greatest opportunities for healthcare globally. As the experience movement grows we must be rigorous in reinforcing value, committed to continuing to push the edges of our efforts and willing to engage with one another in the topics that will help us to focus with intent on all that is right in healthcare. It is through these efforts that patient experience has found its place at the heart of healthcare overall.

I invite and encourage you to participate and to share this inquiry with your peers and networks. The survey itself should take about 5 minutes to complete and includes 3 open comment questions to answer so respondents can provide the full extent of their thoughts. A report of the findings will be presented this fall and respondents can sign up to get special updates on the survey. You can start the survey here: https://www.surveymonkey.com/r/ValueofPX.

Thank you in advance for your perspective, but more so thank you for your commitment to this movement and to this effort to ensure the experience era in healthcare continues to grow for many years to come.

 

Jason A. Wolf, Ph.D.
President
The Beryl Institute

Tags:  Consumerism  Continuum of Care  exploration  inquiry  invitation  journey  movement  outcomes  patient experience era  perspective  survey  value 

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Supporting the Expanding Field of Patient Experience

Posted By Stacy Palmer, Thursday, June 9, 2016
Updated: Thursday, June 9, 2016

This week we opened the call for submissions for Patient Experience Conference 2017. It will mark the seventh official year for this event, the annual gathering bringing together the collective voices of healthcare professionals and patients/families across the globe to convene, engage in and expand the dialogue on improving patient experience. 

Each year we’ve seen significant increases is conference participation, with almost 1,000 people gathering in Dallas this past April to share, learn and network with one another. Similarly The Beryl Institute community itself continues to grow, now made up of over 45,000 members and guests from 55 countries. We believe this growth signifies the expansion of the patient experience movement. Leaders are realizing a focus on experience is a necessity for survival in the ever-changing healthcare environment.

We’ve watched the field develop with some organizations now appointing Chief Experience Officers to guide efforts and strategy. Patient Experience Institute, a sister organization of The Beryl Institute, has established a formal designation for Certified Patient Experience Professionals – and over 140 organizations now have one or more CPXPs on staff. Hundreds of individuals are expanding their professional development through the PX Body of Knowledge certificate programs. And Patient Experience Week was established to celebrate those who positively impact experience every day. 

Without a doubt, the field of patient experience is expanding.

This expansion continues to change the dynamics of The Beryl Institute Community. When we began as a membership organization in late 2010, most of our members were just getting started on their patient experience journeys. They were incredibly willing to share the successes and struggles along the way – which led to the abundance of community-developed content that exists and continues to grow today.

While we’ll always offer resources, support and encouragement to those beginning their efforts, we must continue to elevate the conversation to also support those further along on their journeys. Many of you are now looking to the community for information on how you can take things to the next level. How do you sustain your programs? What can you do to develop deeper engagement opportunities with patients and family members? How can you bring down silos that exist within your organization? How do you integrate social media into experience efforts?

The expansion of the field and our commitment to provide the breadth and levels of content needed to support the community led us to a significant change in the conference call for submissions process for 2017. As you complete the submission form for a standard breakout, mini session or poster – and we invite you to consider doing so – you’ll be asked to identify the development stage for your content, specifically your submission is ideal for individuals with:

  • Minimal knowledge and experience. Looking for some basic information, key principles and "how to’s” on the subject.
  • Working knowledge and some proven experience. Looking for breath or depth in the subject, how to sustain and engage others and/or dealing with resistance to change on the subject. 
  • Authoritative knowledge and proven success. Looking for advanced knowledge and examples to evolve their understanding and practice on the subject. 

This is the scale our Learning and Professional Development team considers regularly as they develop content for our webinars, topic calls and other resources, and we're excited to now apply this process to Patient Experience Conference. This information will guide our volunteer reviewers and conference planning committee to develop a well-balanced program that meets the needs of participants at all levels. We’ll identify sessions as beginning, intermediate or advanced so you can make the most-informed choices on what sessions you will attend to customize your learning experience. 

It’s important to acknowledge, however, that levels of learning can be both subjective and cyclical. Organizations who once excelled at certain facets of patient experience may find themselves slipping in that area over time and in need of a basic refresher. And organizations just beginning a patient experience journey might have certain areas in which they already perform well ahead of the curve. There will always be a need to support all levels of development and we are committed to sharing that breadth of resources.  We thank you in advance for your contributions to the community. Sharing your story and knowledge truly represents the core idea that we are ALL the Patient Experience!


Stacy Palmer
Vice President, Strategy and Member Experience 
The Beryl Institute
 

Tags:  collaboration  commitment  community  community of practice  engagement  Field of Patient Experience  global healthcare  healthcare  improving patient experience  patient  patient engagement  Patient Experience  Patient Experience Conference  service excellence 

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